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Video marketing is not a new concept to the marketing sphere, but the strategy we use to implement v...
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Your Simple iOS 14.4 Guide It looks like the iOS 14.4 update is going to have a very big impact on t...
Using a voice-over in direct response TV advertising to verbalise a call to action is so much more p...
We've all done the Pepsi Challenge: the blind taste test where we have to try and tell the differenc...
In their influential book, The Long and the Short of It: Balancing Short and Long-Term Marketing Str...
